Chief Marketing Officer

My greatest strength and joy lies in inspiring a new vision for the brands and teams I lead. Whether that entails simplifying complex or outmoded business practices, overseeing innovation efforts or driving business growth through understanding the new consumer, I love to lead positive change.

How Tech Can Interrupt the Luxury Customer Experience

Buzz Talk with Kevin Thompson

What The Next Generation Of Affluent Consumers Wants From Luxury Brands

GDM x WWD

CMO Spotlight

Named to Forbes

CMO Next list, 2018

Chief
Marketing Officer

My greatest strength and joy lies in inspiring a new vision for the brands and teams I lead. Whether that entails simplifying complex or outmoded business practices, overseeing innovation efforts or driving business growth through understanding the new consumer, I love to lead positive change.

Named to Forbes

CMO Next list, 2018

HOW TECH CAN INTERRUPT THE LUXURY CUSTOMER EXPERIENCE

BUZZ TALK WITH KEVIN THOMPSON

WHAT THE NEXT GENERATION OF AFFLUENT CONSUMERS WANTS FROM LUXURY BRANDS

GDM X WWD

CMO SPOTLIGHT

Chief Marketing Officer

Named to Forbes

CMO Next list, 2018

My greatest strength and joy lies in inspiring a new vision for the brands and teams I lead. Whether that entails simplifying complex or outmoded business practices, overseeing innovation efforts or driving business growth through understanding the new consumer, I love to lead positive change.

HOW TECH CAN INTERRUPT THE LUXURY CUSTOMER EXPERIENCE

WHAT THE NEXT GENERATION OF AFFLUENT CONSUMERS WANTS FROM LUXURY BRANDS

CMO SPOTLIGHT

BUZZ TALK WITH KEVIN THOMPSON

GDM X WWD

Skills &

Relevant Expertise

Program
Management

Process
Improvement

Concept
Development

Innovation
Design

Public
Speaking

Customer
Experience

Sales Forecasting
and Budgeting

Brand
Partnerships

Multi-Channel
Marketing

Strategic Planning
and Prioritization

Change
Management

Corporate
Training

Skills &

Relevant Expertise

Program
Management

Process
Improvement

Concept
Development

Innovation
Design

Public
Speaking

Customer
Experience

Sales Forecasting
and Budgeting

Brand
Partnerships

Multi-Channel
Marketing

Strategic Planning
and Prioritization

Change
Management

Corporate
Training

Skills &

Relevant Expertise

Program
Management

Process
Improvement

Sales Forecasting
and Budgeting

Brand
Partnerships

Public
Speaking

Customer
Experience

Sales Forecasting
and Budgeting

Strategic Planning
and Prioritization

Multi-Channel
Marketing

Corporate
Training

Change
Management

Career

Timeline & Highlights

2020 - PRESENT

Princess Grace Foundation
Grace de Monaco
Grace Influential

Chief Marketing Officer

New York, New York

The living legacy of Grace Kelly, the Princess of Monaco and the first global luxury for good consumer brand

2003 - 2006

Strut Menswear

Founder & Creative Director

New York, New York

A menswear boutique and gallery showcasing emerging designers and artists

Responsible for every brand touchpoint across the three pillars of the organization as well as stewarding the legacy of Princess Grace on behalf of the Princely family

Designed and built a marketing team including digital and IT resources to support the brand through early stage planning and launch, evolution of global wholesale strategy, and created all supporting collateral

Manages end-to-end execution of the world’s premier luxury brand crafted exclusively for the benefit of others including all product creative research and development, concept ideation, brand imagery, promotion, global media and partnerships

Opened new store location

Negotiated partnership contracts

Recruited early stage investors

Developed business plan

2006 - 2010

Gucci

Area Manager; Corporate Trainer

New York, New York

Italian luxury brand of fashion and leather goods, owned by French holding company Kering

Partnered with buyers, merchants, and planners to implement sales plans and achieve sales goals

Translated customer experience opportunities into sales and profits for Gucci resulting in a 25% sales uplift

Managed all aspects of the Ready-To-Wear, Made-To-Order, and Made-To-Measure business

2010 - 2011

Moncler USA

Manager

New York, New York

French apparel manufacturer and lifestyle brand with iconic down jackets and sportswear

Managed the single most successful retail launch for the company while driving sales 70% over fiscal plan

Worked with division directors to define market outreach objectives, clientele programs, sales forecasting, and marketing efforts

Partnered with the international corporate team to plan, recruit, develop, and train a team to launch the Moncler DOS concept

In 2011, I established a not-for profit corporation for the purposes of building awareness, sponsoring post-secondary education, and creating a safe and secure living environment for children in need in Kenya.

Ruiru Rising

Founded

2011 - 2015

Barneys New York

VP of Customer Experience and Development

New York, New York

A world renowned luxury retailer founded and headquartered in New York with 26 stores in the US

Developed multi-channel corporate marketing campaigns from conceptualization through implementation

Spearheaded consumer research, brand positioning, customer acquisition, and loyalty program development

Led consumer insight and customer experience initiatives during complete overhaul of the brand to attract aspirational shoppers

2015 - 2017

Simon Property Group

VP of Marketing and Customer Experience

New York, New York

A world renowned luxury retailer founded and headquartered in New York with 26 stores in the US

Designed, negotiated and launched a multi-million dollar co-branded music tour sponsorship to promote shoppertainment

Led all marketing activities including media, tourism, public relations, promotions, grassroots activities, and field management

Managed an $85 million budget with activations in TV, digital, and global print media

2017 - 2019

Sotheby`s International Realty

Chief Marketing Officer

New York, New York

Globally recognized leader in luxury real estate operating in 71 countries with 23,000 sales associates

Recognized as a leader in brand evolution and modern consumer behavioral research

Named to the Forbes CMO Next list 2018

Launched global marketing campaigns for affiliated companies and company owned offices in 72 countries managing sales volume of over $120 billion in 2018

Created a new focus on technology and cross-functional tools development

Launched industry ‘firsts’ in augmented and virtual reality, customizable print production, digital and video

Managed complete re-invention of the storied brand to create the new modern edit of SIR

Excited to see what the

Next Chapter Has in Store

Job Title

Key Achievements

Timeline & Highlights

Responsible for every brand touchpoint across the three pillars of the organization as well as stewarding the legacy of Princess Grace on behalf of the Princely family

Designed and built a marketing team including digital and IT resources to support the brand through early stage planning and launch, evolution of global wholesale strategy, and created all supporting collateral

Manages end-to-end execution of the world’s premier luxury brand crafted exclusively for the benefit of others including all product creative research and development, concept ideation, brand imagery, promotion, global media and partnerships

2019 - PRESENT

Princess Grace Foundation
Grace de Monaco
Grace Influential

Chief Marketing Officer

New York, New York

The living legacy of Grace Kelly, the Princess of Monaco and the first global luxury for good consumer brand

2003 - 2006

Strut Menswear

Founder & Creative Director

New York, New York

A menswear boutique and gallery showcasing emerging designers and artists

Opened new store location

Negotiated partnership contracts

Recruited early stage investors

Developed business plan

2017 - 2019

Sotheby’s International Realty

Chief Marketing Officer

New York, New York

Globally recognized leader in luxury real estate operating in 71 countries with 23,000 sales associates

Recognized as a leader in brand evolution and modern consumer behavioral research

Named to the Forbes CMO Next list 2018

Launched global marketing campaigns for affiliated companies and company owned offices in 72 countries managing sales volume of over $120 billion in 2018

Created a new focus on technology and cross-functional tools development

Launched industry ‘firsts’ in augmented and virtual reality, customizable print production, digital and video

Managed complete re-invention of the storied brand to create the new modern edit of SIR

Excited to see what the

Next chapter has in store

2006 - 2010

Gucci

Area Manager;
Corporate Trainer

New York, New York

Italian luxury brand of fashion and leather goods, owned by French holding company Kering

Partnered with buyers, merchants, and planners to implement sales plans and achieve sales goals

Translated customer experience opportunities into sales and profits for Gucci resulting in a 25% sales uplift

Managed all aspects of the Ready-To-Wear, Made-To-Order, and Made-To-Measure businesses

2010 - 2011

Moncler USA

Brand Manager

New York, New York

French apparel manufacturer and lifestyle brand with iconic down jackets and sportswear

Managed the single most successful retail launch for the company while driving sales 70% over fiscal plan

Worked with division directors to define market outreach objectives, clientele programs, sales forecasting, and marketing efforts

Partnered with the international corporate team to plan, recruit, develop, and train a team to launch the Moncler DOS concept

In 2011, I established a not-for profit corporation for the purposes of building awareness, sponsoring post-secondary education, and creating a safe and secure living environment for children in need in Kenya.

Ruiru Rising

Founded

2011 - 2015

Barneys New York

VP of Customer Experience and Development

New York, New York

A world renowned luxury retailer founded and headquartered in New York with 26 stores in the US

Developed multi-channel corporate marketing campaigns from conceptualization through implementation

Spearheaded consumer research, brand positioning, customer acquisition, and loyalty program development

Led consumer insight and customer experience initiatives during complete overhaul of the brand to attract aspirational shoppers

2015 - 2017

Simon Property Group

VP of Marketing and Customer Experience

New York, New York

World's largest publicly traded real estate company with over 325 properties around the globe

Designed, negotiated and launched a multi-million dollar co-branded music tour sponsorship to promote shoppertainment

Led all marketing activities including media, tourism, public relations, promotions, grassroots activities, and field management

Managed an $85 million budget with activations in TV, digital, and global print media

Job Title

Key Achievements

Timeline & Highlights

2020 - PRESENT

Princess Grace Foundation
Grace de Monaco Grace Influential

Chief Marketing Officer

New York, New York

The living legacy of Grace Kelly, the Princess of Monaco and the first global luxury for good consumer brand

2003 - 2006

Strut Menswear

Founder & Creative Director

New York, New York

A menswear boutique and gallery showcasing emerging designers and artists

Responsible for every brand touchpoint across the three pillars of the organization as well as stewarding the legacy of Princess Grace on behalf of the Princely family

Designed and built a marketing team including digital and IT resources to support the brand through early stage planning and launch, evolution of global wholesale strategy, and created all supporting collateral

Manages end-to-end execution of the world’s premier luxury brand crafted exclusively for the benefit of others including all product creative research and development, concept ideation, brand imagery, promotion, global media and partnerships

Opened new store location

Negotiated partnership contracts

Recruited early stage investors

Developed business plan

2006 - 2010

Gucci

Area Manager; Corporate Trainer

New York, New York

Italian luxury brand of fashion and leather goods, owned by French holding company Kering

Partnered with buyers, merchants, and planners to implement sales plans and achieve sales goals

Translated customer experience opportunities into sales and profits for Gucci resulting in a 25% sales uplift

Managed all aspects of the Ready-To-Wear, Made-To-Order, and Made-To-Measure business

2010 - 2011

Moncler USA

Brand Manager

New York, New York

French apparel manufacturer and lifestyle brand with iconic down jackets and sportswear

Managed the single most successful retail launch for the company while driving sales 70% over fiscal plan

Worked with division directors to define market outreach objectives, clientele programs, sales forecasting, and marketing efforts

Partnered with the international corporate team to plan, recruit, develop, and train a team to launch the Moncler DOS concept

In 2011, I established a not-for profit corporation for the purposes of building awareness, sponsoring post-secondary education, and creating a safe and secure living environment for children in need in Kenya.

Ruiru Rising

Founded

2011 - 2015

Barneys New York

VP of Customer Experience and Development

New York, New York

A world renowned luxury retailer founded and headquartered in New York with 26 stores in the US

Developed multi-channel corporate marketing campaigns from conceptualization through implementation

Spearheaded consumer research, brand positioning, customer acquisition, and loyalty program development

Led consumer insight and customer experience initiatives during complete overhaul of the brand to attract aspirational shoppers

2015 - 2017

Simon Property Group

VP of Marketing and Customer Experience

New York, New York

A world renowned luxury retailer founded and headquartered in New York with 26 stores in the US

Designed, negotiated and launched a multi-million dollar co-branded music tour sponsorship to promote shoppertainment

Led all marketing activities including media, tourism, public relations, promotions, grassroots activities, and field management

Managed an $85 million budget with activations in TV, digital, and global print media

2017 - 2019

Sotheby`s International Realty

Chief Marketing Officer

New York, New York

Globally recognized leader in luxury real estate operating in 71 countries with 23,000 sales associates

Recognized as a leader in brand evolution and modern consumer behavioral research

Named to the Forbes CMO Next list 2018

Launched global marketing campaigns for affiliated companies and company owned offices in 72 countries managing sales volume of over $120 billion in 2018

Created a new focus on technology and cross-functional tools development

Launched industry ‘firsts’ in augmented and virtual reality, customizable print production, digital and video

Managed complete re-invention of the storied brand to create the new modern edit of SIR

Excited to see what the

Next Chapter Has in Store

Job Title

Key Achievements

Words

FROM COLLEAGUES

Kevin is one of the most creative and, yet, realistic visionary marketing directors I have ever worked with. His creative vision - rooted in research and data - makes the execution of marketing initiatives all the more valued... Beyond impressions and reach, the results always yield financial gain for any company he works with... He is one of those leaders that makes not only an impression but a long-lasting impact.

Isadora Badi

Vice President, Global Marketing at Sotheby's International Realty

Director, Partner Development, The Wall Street Journal

Louise M. Guido

Stephen Ananicz

Strategic Accounts, Enterprise Sales at Yext

I've had the pleasure of working with Kevin during his tenure at Barneys New York, Simon Properties, and Sotheby's International Realty. He is a consummate professional, and has the rare blend of leadership skills that allow him to develop creative, yet fiscally responsible programs, while simultaneously always "winning the locker room". I'm immensely grateful to call Kevin a friend and mentor, and hope to continue working with him in some capacity throughout my career.

Louise M. Guido

Director, Partner Development, The Wall Street Journal

Strategic Accounts, Enterprise Sales at Yext

Stephen Ananicz

Isadora Badi

Vice President, Global Marketing at Sotheby's International Realty

Kevin is an inspiring leader who understands how to build global marketing programs that speak to the consumer...His focus on research and data and a deep understanding of the evolution of consumer behavior drive his decision making process as much as his passion for his people and their shared success. His strategic vision and supportive leadership style helped Sotheby's International Realty reach record levels of PR exposure, engagement, website visits and conversations, as well as record sales revenue.

Stephen Ananicz

Strategic Accounts,Enterprise Sales at Yext

Vice President, Global Marketing at Sotheby's International Realty

Isadora Badi

Louise M. Guido

Director, Partner Development, The Wall Street Journal

Let’s Make Something Great Together

Chief Marketing Officer

Chief Marketing Officer

Chief Marketing Officer

Skills &

Relevant Expertise

Program Management

Process Improvement

Concept Development

Innovation Design

Public Speaking

Customer Experience

Sales Forecasting and Budgeting

Brand Partnerships

Multi-Channel Marketing

Strategic Planning and Prioritization

Change Management

Corporate Training

Skills &

Relevant Expertise

Program Management

Process Improvement

Concept Development

Innovation Design

Public Speaking

Customer Experience

Sales Forecasting and Budgeting

Brand Partnerships

Multi-Channel Marketing

Strategic Planning and Prioritization

Change Management

Corporate Training

Skills &

Relevant Expertise

Program Management

Process Improvement

Sales Forecasting and Budgeting

Brand Partnerships

Public Speaking

Customer Experience

Sales Forecasting and Budgeting

Strategic Planning and Prioritization

Multi-Channel Marketing

Corporate Training

Change Management

Career

Career

Timeline & Highlights

Timeline & Highlights

Timeline & Highlights

Words

Words

FROM COLLEAGUES

FROM COLLEAGUES

FROM COLLEAGUES

Let’s Make Something Great Together

Let’s Make Something Great Together

Let’s Make Something Great Together

Let’s Make Something Great Together

Let’s Make Something Great Together

Let’s Make Something Great Together

Chief
Marketing Officer

Program
Management

Process
Improvement

Concept
Development

Innovation
Design

Public
Speaking

Customer
Experience

Sales Forecasting
and Budgeting

Brand
Partnerships

Multi-Channel
Marketing

Strategic Planning
and Prioritization

Change
Management

Corporate
Training

Program
Management

Process
Improvement

Concept
Development

Innovation
Design

Public
Speaking

Customer
Experience

Sales Forecasting
and Budgeting

Brand
Partnerships

Multi-Channel
Marketing

Strategic Planning
and Prioritization

Change
Management

Corporate
Training

Program
Management

Process
Improvement

Sales Forecasting
and Budgeting

Brand
Partnerships

Public
Speaking

Customer
Experience

Sales Forecasting
and Budgeting

Strategic Planning
and Prioritization

Multi-Channel
Marketing

Corporate
Training

Change
Management